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Premium Research Apr 2025
... The initial transition into a CCO role is a critical and challenging time. This guide provides an overview of how Gartner supports both experienced and first-time CCOs in establishing value and getting off to a fast start in their new position. Analysis Research Highlights Contributors Gartner Recommended ...

Analyst(s):   Brianna Lux
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... future-proof strategies. Get the Gartner Digital Markets Newsletter Sign up to receive our latest research, insights and Gartner Digital Markets news delivered to your inbox. Connect. Convert. Thrive. Connect to millions of in-market software buyers around the globe with our all-encompassing suite of marketing ...
Premium Research Apr 2024
... Improving adoption of segmentation is a critical challenge for B2B CMOs. Use this segmentation guide to create robust target market segments that support customer acquisition and growth. Overview Introduction Analysis Gartner Recommended Reading Gartner Research ...

Analyst(s):   Sharon Cantor Ceurvorst   |   Suzanne White   |   Dhwani Shah
Premium Research Nov 2024
... This guide highlights resources to support action on key imperatives from the U.S. Department of Justice’s 2024 guidance. U.S. chief compliance and ethics officers can use this to identify action steps and tools to help them make progress on the U.S. DOJ’s new expectations. Analysis Research Highlights ...

Analyst(s):   Matt Cantrell
Premium Research Oct 2024
... and elevating I&O into governance and enablement. Modern platforms, GenAI and technology democratization are accelerating this trend. This Planning Guide helps I&O technical professionals capitalize on the shift. Overview Strategic Planning Assumptions IT Operations and Cloud Management Trends Gartner ...

Analyst(s):   Lydia Leong   |   Alexandru Giurovici   |   Andre Bridges   |   Gregory Murray   |   Paul Delory   |   Fintan Quinn   |   DB Cummings   |   Douglas Toombs   |   Stanton Cole   |   Dylan Roberts   |   Steve White   |   Ross Fomerand   |   Ang Troy   |   Marco Meinardi
Research Nov 2017
... organizations to new or existing SSOs: governance, operations, technical issues, staffing and finance. This research offers an overview of five practical guides, each covering one component that must be addressed. Analysis Research Highlights Governance Finance Operations Technical Staffing Gartner Recommended ...

Analyst(s):   Neville Cannon
... adapt to changing market trends. Identify Seller Skills That Drive Commercial Results Determine the seller skills and competencies that define high performance and scale them across your commercial organization. Create an AI Strategy for Your Sales Organization Create an AI strategy for your sales organization ...
eBook October 01 2026
... foundation; yet false confidence in AI maturity is breeding cybersecurity gaps that threaten to derail business-critical initiatives. Download this guide for key steps to achieving success on this mission-critical priority and to learn more about how Gartner collaborates with leaders like you to drive key ...
... time. You will learn: How to monitor the market with intent data How to tailor talk tracks to pique interest How to run plays with intent data to achieve your goals Speakers Mark DiGiammarino Senior Director, Vendor Services Get the Gartner Digital Markets Newsletter Sign up to receive our latest research ...
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