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Premium Research Dec 2024
... Vendors in emerging CCM, CAASM and ASCA categories are trying to position their solutions across all three markets, resulting in failure to effectively align to even one. Product leaders should narrow their product roadmaps and partnership strategies and align their solutions to customer priorities. ...

Analyst(s):   Elizabeth Kim
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Premium Research Mar 2024
... Within the threat detection and response market, security service delivery platforms are morphing into monetizable assets, distinct from core services. This decoupling presents opportunities and challenges for product leaders to navigate, and they need to adapt to thrive in this emerging landscape. ...

Analyst(s):   Travis Lee   |   Matt Milone
Premium Research Jan 2024
... Wireless attacks are becoming increasingly sophisticated yet most network security and online fraud prevention products in the market do not adequately address the risks. Product leaders of these solutions should be acutely aware of this evolving trend and factor it into their long-term roadmaps. Overview ...

Analyst(s):   Dan Ayoub   |   Lawrence Pingree
Research Dec 2024
... Gartner client? Generative AI’s advent is driving growth for D&A providers and creating new opportunities. Product leaders need to adapt to changing market needs and shift their focus from vertical-agnostic solutions to domain-specific solutions to stay competitive. Overview Data Insights Gartner Recommended ...

Analyst(s):   Akhil Singh
Research Nov 2020
... Application leaders responsible for digital commerce technologies must quickly adapt to changing customer buying habits to grow revenue and sustain market share. Overview Strategic Planning Assumptions Analysis A Look Back Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Sandy Shen   |   Jason Daigler   |   Mark Lewis   |   Penny Gillespie   |   Dayna Ford
Research Apr 2021
... Data-driven innovation refers to the use of data and analytics to improve or foster new products, processes, organizational methods and markets. Data can drive both the discovery and execution of innovation, achieving new business models, products and services with a confirmed business value. More Detail ...

Analyst(s):   Daniel Sun   |   Alexander Linden   |   Jorgen Heizenberg   |   Mike Rollings   |   Erick Brethenoux   |   Tsuneo Fujiwara   |   Pieter den Hamer
Research Nov 2021
... The market for digital commerce search has expanded rapidly as B2C and B2B organisations look to differentiate in product discovery to drive conversion. This research helps application leaders select a vendor for digital commerce search and wider product discovery capabilities. When to Use Directions ...

Analyst(s):   Aditya Vasudevan   |   Mike Lowndes
Research Apr 2022
... client? Innovative players and new technologies like blockchain, cloud native, private mobile network and zero trust segmentation are disrupting the CSP market. CSP CIOs must work with outsiders, startups, and entrepreneurs offering these technologies to improve agility, performance and efficiency. Overview ...

Analyst(s):   Pulkit Pandey   |   Mike Edholm   |   Sylvain Fabre   |   Kosei Takiishi   |   Peter Liu   |   Susan Welsh de Grimaldo
Research Oct 2023
... Already a Gartner client? Innovative players and new technologies in the areas of IoT, autonomous robotics and edge networking are disrupting the CSP market. CSP CIOs must work with the outsiders, startups and entrepreneurs that are offering these technologies to improve agility, performance and efficiency ...

Analyst(s):   Peter Liu   |   Amol Nerlekar   |   Mounish Rai   |   Mike Edholm   |   Kosei Takiishi
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