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Premium Research Mar 2024
... Transportation companies are increasingly investing in solutions for sustainability and customer experience. Product leaders can use this research to identify technology buying patterns and adjust marketing and product direction to adapt to the changes. Overview Data Insights Gartner Recommended Readin ...

Analyst(s):   Mike Ramsey
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Research Mar 2024
... Access Research Already a Gartner client? Just stopping by? EA teams are experiencing increasing demand to support generative AI initiatives, which require new competencies. Given how urgent and important the technology is for all organizations, chief enterprise architects must develop their architectu ...

Analyst(s):   Philip Allega   |   Andrei Razvan Sachelarescu
Research Apr 2024
... Access Research Already a Gartner client? Just stopping by? General counsel are being asked to approve the use of Copilot for Microsoft 365, powered by generative AI technology. The technology is promising, but oversharing, misinformation and data loss are big risks. To mitigate these, GC must work wit ...

Analyst(s):   Ron Friedmann   |   Weston Wicks   |   Max Goss
Premium Research Jan 2024
... Innovation and frequent M&A increase the complexity of incorporating brands into a branded house architecture. This research assesses critical factors that impact brand architecture decisions and provides a framework for CMOs to strategically and nimbly integrate brands into their architecture. Overv ...

Analyst(s):   Akanksha Borawake
Premium Research Jan 2024
... CHROs have a key opportunity to help CEOs succeed through development coaching. However, when and how they should take on this role is often unclear. By appraising their organizational and individual context, CHROs can select the right approach to CEO development for them and their CEO. Gartner Recom ...

Analyst(s):   Chief Human Resources Officer Research Team
Premium Research Jul 2024
... CSP product leaders face the challenge of prioritizing which network APIs to launch and when, in the face of significant implementation efforts and uncertain demand. This research provides a framework to help you meet this challenge by prioritizing business value and implementation efforts. Overview S ...

Analyst(s):   Ajit Patankar
Research Jan 2025
... Access Research Already a Gartner client? DHI can boost flexibility and scalability, aligning IT with evolving business needs across on-premises, edge and cloud environments. This research aids CIOs in exploring alternatives to VMware, emphasizing flexible workload placement, standardized operations a ...

Analyst(s):   Julia Palmer   |   Tony Harvey   |   Mike Cisek
Premium Research Feb 2024
... Detecting fraudulent activity is a constant challenge for banks. CIOs using transaction monitoring systems should consolidate fraud detection across products and channels, collaborate with other banks and central utilities, and move toward continuous updates for ML models and business rules. Contribu ...

Analyst(s):   Pete Redshaw
Premium Research Aug 2024
... Customer service journeys are complex and difficult to track as customers use multiple company channels and third-party resources. This research helps customer service and support leaders understand customer channel usage, preferences and the factors that drive loyalty during service journeys. Overvi ...

Analyst(s):   Keith McIntosh   |   Eric Keller
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