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Premium Research Feb 2026
... Customer fulfillment/order management is a domain full of AI opportunities across agentic, GenAI and ML-based AI. This research evaluates 20 AI use cases based on business value and feasibility to help supply chain leaders of B2C and B2B organizations discover and prioritize the most beneficial use cases ...

Analyst(s):   Chap Achen   |   Kevin Otto
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Research January 28 2026
... Imperatives Discover the key imperatives of the product-market fit phase to accelerate customer acquisition. Experts: Ayelet Heyman, Jeff Chamberlain, Ron Burns Product-market fit is a business milestone achieved when customer acquisition has become repeatable and predictable for a new product or service. This ...
Premium Research Aug 2025
... organizations pursue risky customer experience “wins,” instead of following the safer strategy of avoiding CX failures. Enterprise application leaders should make sure to avoid three common failures, including misunderstanding customers, copying others’ CX and trying to delight customers. Overview Gartner Recommended ...

Analyst(s):   Michael Chiu
... Compare products across the buyer journey based on real buyer behavior. See who wins, who loses, and which decisions drivers matter most in your market. Real Quote Library: AI-Powered Search & Segmented Sentiment Tags Access direct user feedback to learn about customer experiences and sentiments and back ...
Premium Research Jun 2026
... Tech providers that transform the internal rollout of their AI products into an aggressive “Customer Zero” feedback loop will shatter pervasive buyer hesitation and secure 3x more high-quality deals. The ROI gains to the business can be significant, and the experience can serve as a unique, authentic ...

Analyst(s):   Ron Burns
... interested in harnessing the power of social proof in your buyer journey. Customer success stories are just one type of social proof that boosts trust and credibility in your market through the power of storytelling. Although a customer story is a persuasive piece of content, crafting them can be difficult ...
Premium Research May 2025
... CMO’s leadership in building a voice of the customer program is essential to ensure the program spans the entire customer life cycle. This guide will help CMOs and their teams build a VoC program to gather, analyze and operationalize VoC data optimally. Overview Steps Review Your Performance Gartner ...

Analyst(s):   Aditi Ananya
eBook September 07 2026
... collaborates with leaders like you to drive key outcomes. You may also like: Webinars on AI, tailored for tech CEOs, led by Gartner analysts Your Journey as a Tech CEO New pricing models designed to protect tech companies will be coming to market, designed for differentiation and value capture. Because ...
Premium Research Oct 2025
... This infographic summarizes how hybrid quantum-classical use cases are developed and executed. Infrastructure and operations technical professionals must understand the problem space — how quantum algorithms work, and how quantum computing as a service enables access to quantum systems. Gartner Resea ...

Analyst(s):   Chirag Dekate   |   Matthew Brisse   |   Mark Horvath
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