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... paying more for tools that show less and who need a credible answer when the CFO asks where the money went. Her four research areas — journey orchestration, customer data, personalization and multichannel engagement — meet CMOs at the hardest decisions: what to keep, what to consolidate, what to renegotiate ...
... Gartner First Takes Fresh insights on emerging trends On 1 June 2026, GitHub is moving Copilot from seat-based pricing to an access-plus-consumption model. The access price will fund an accountwide monthly AI credit pool. Users will pay charges for consuming credits beyond the pool. Software engineeri ...
Analyst(s): Neha Agarwal | Philip Walsh | Nitish Tyagi | Keith Holloway | Alec Pallin | Luke Parker | Alex Coqueiro
... Access Research Already a Gartner client? Heads of I&O must strategically implement a multifaceted governance strategy and proactive engagement across the entire cloud adoption life cycle. Without this, cloud deployments will fail to deliver promised business value and will lead to significant enterpr ...
... AI in ERP is rapidly evolving and forcing ERP leaders to adapt their existing ERP strategies. ERP leaders must take steps to create a strategic roadmap that is not led by fear-of-missing-out, but is driven by a balanced approach to innovation that targets business value. Overview Gartner Recommended R ...
... The candidate experience today is better defined as a set of experiences that span across weeks or months — not days. CHROs can use this research to understand which moments have the most consequence and what to prioritize with recruiting leaders and their teams. Overview Conclusion Gartner Research ...
... Many D&A functions operate as data order takers, limiting their influence and ability to drive business impact. By fostering relationships and initiating value-led, collaborative delivery, CDAOs can shift perceptions and form strategic partnerships that elevate their role and organizational outcomes ...
... Access Research Already a Gartner client? Legacy CRM systems create hidden costs, integration lock-in, and security risks. Their fragmented data and rigid architecture hinder AI and analytics, while upkeep often exceeds the cost of migrating to modern CRM — making modernization essential. Gartner Resea ...
... Gartner Announces Gartner Customer Service & Support Conference 2026 STAMFORD, Conn., September 16, 2026 Analysts to Discuss How to Harness AI and Position Service and Support as a Driver of Customer Value What: Gartner Customer Service & Support Conference 2026 When: November 4 – 5, 2026 Where: Denver ...