... every lead that comes in from Gartner Digital Markets is high-quality. If a buyer is on Gartner Digital Markets, they are definitely looking for software and that’s what makes those leads more likely to convert. Get more high-quality leads with Gartner Digital Markets Launch lead generation campaigns ...
Get more from Gartner
Interested in receiving proven business and technology insights, analyst guidance, benchmarks, diagnostics and more? Connect with a Gartner representative to learn more about becoming a Gartner client.
... Digital IQ Index March 13, 2019 Grocery US 2019 Digital sales are the main growth driver for U.S. grocery retailers, but customers are frequently unsatisfied with the online shopping experience and adoption remains low. Leading grocers use digital tools to ease customer hesitancy along the purchase path ...
... Digital IQ Index March 6, 2019 Auto US 2019 Auto brands in the U.S. are offering a more comprehensive digital shopping experience, from initial brand discovery through display advertising, Google search or social platforms to purchase on the dealer lot. To facilitate discovery, brands are scaling back ...
... Access Insights Already a Gartner client? B2B digital commerce is more than a sales channel; it is an engine for profit optimization. This research details the operational processes, revenue drivers and organizational tactics digital commerce leaders should implement to maximize ROI. Insights at a Glance ...
... Fragmented enterprise and technology operating model decisions dilute digital and AI investment value, slow execution, and blur ROI accountability. CIOs can take action by putting in place feedback loops across enterprise and technology operating models to boost transparency and deliver value. Insights ...
... Access Insights Already a Gartner client? AI and digital transformation are shifting from disruption to advantage, but talent mobility and readiness gaps threaten IT delivery. CIOs should use Gartner’s digital talent management framework to create integrated strategies and programs that build an IT workforce ...
... Digital IQ Index July 2, 2018 Luxury China 2018 With China’s luxury market back to double-digit growth, and Chinese consumers expected to make up 40% of all luxury spending by 2024, whether or not brands are poised for success hinges on finding digital strategies that resonate with this crucial consumer ...
... brand ambassadors, disruptive apps like Douyin and RED, and campaigns through less traditional channels like gaming. The Digital IQ Index: Beauty China 2019 benchmarks the digital performance of 98 beauty brands across the color cosmetics and skincare categories. ...