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Research Sep 2020
... Access Insights Already a Gartner client? Application leaders can empower sales organizations with analytics tools, without the support of a data scientist. Turnkey analytics solutions and augmented analytics help application leaders support sales now versus waiting for a new hire. Overview Strategic Pl ...

Analyst(s):   Theodore (Tad) Travis   |   Adnan Zijadic
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Research Oct 2021
... Many organizations have focused on offering omnichannel commerce, while unified commerce brings customer journeys into the perspective. Application leaders should understand the difference between the two concepts to plan the commerce experience for the future. Gartner Insights Abstract ...

Analyst(s):   Sandy Shen   |   Mike Lowndes
Premium Research Oct 2021
... In 2020, the CPQ application suite market grew by 14.1%, to an estimated $1.44 billion. This Magic Quadrant evaluates 17 vendors to help application leaders find the best one for their needs. Market Definition/Description Magic Quadrant Vendor Strengths and Cautions Apparound Bit2win Conga Epicor (KBMax) FP ...

Analyst(s):   Mark Lewis   |   Dayna Ford
Premium Research Oct 2021
... This Gartner Critical Capabilities report evaluates the leading configure, price and quote application suites against six use cases. Application leaders should use the ratings in this report to identify a shortlist of vendors for deeper evaluation. Overview What You Need to Know Analysis Apparound Bit2wi ...

Analyst(s):   Mark Lewis   |   Dayna Ford
Premium Research Feb 2023
... Organizations spend more on CRM technology than other enterprise applications, yet executive sales leaders have low confidence in their own tech stack. Sales operations leaders can use these implementation best practices to deliver valued sales technology. Overview Strategic Planning Assumption(s) Intr ...

Analyst(s):   Ilona Hansen   |   Guy Wood
Premium Research Mar 2022
... Once application leaders supporting sales technologies have communicated requirements and objectives of an SFA deployment, they must communicate which vendors are eligible to move forward. Use this template as a guide to communicate vendor eligibility criteria within your SFA platform RFP. Gartner In ...

Analyst(s):   Varun Agarwal   |   Adnan Zijadic
Premium Research Feb 2023
... To improve selling skills and optimize how revenue teams engage with buyers and customers, identify best-fit offerings in the revenue enablement platforms market. This Toolkit will help application leaders develop a request for proposal that accounts for functionality relevant to their requirements. ...

Analyst(s):   Elizabeth Jones   |   Melissa Hilbert
Research Jun 2021
... There are many definitions of revenue operations or “RevOps” making it confusing for buyers. As a vision, it is likely to require cultural change for larger organizations. Application leaders must understand what it is and how to make it work to successfully implement this vision. More Detail Recommen ...

Analyst(s):   Melissa Hilbert   |   Dan Gottlieb
Research Feb 2021
... Enterprise marketplaces provide many tangible benefits to both B2C and B2B companies. Application leaders can use this Market Guide to understand the complexities of operating a marketplace, which vendors can help them develop a marketplace and what features they should consider. Overview Strategic Pl ...

Analyst(s):   Sandy Shen   |   Jason Daigler
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