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Research Oct 2026
... Access Insights Already a Gartner client? Unsanctioned shadow AI creates hidden security and commercial risks across sales teams. Use this research to partner with IT leaders, establish high-value approved AI alternatives, and build seller AI judgment without stifling commercial productivity. Insights ...

Analyst(s):   Kelly Fischbein
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... Leverage Data and Analytics Architecture as a Strategic Enabler of D&A Create a dedicated, D&A-specific architecture discipline by developing both business and technical architectures Data management solutions Data management balances data collection with connecting to it as the use case demands. It ...
Webinar On-Demand
... Good communication is key to building support and commitment for an IT strategy. To maximize the impact of an IT strategy, it must be shared, understood and supported widely across the enterprise. A one-page version of your strategy provides a powerful and visual tool for making your strategy releva ...

Analyst(s):   Ian Cox
Announcement March 12 2025
... Gartner for Sales Leaders helps sales teams combat commoditization and price-based purchasing, develop critical manager and seller skills, elevate the value of sales interactions, unlock existing growth potential, and optimize sales force enablement. Follow news and update from the Gartner Sales practice ...
Premium Research Mar 2025
... In the fast-changing B2B sales landscape, agility is key. Sales leaders are experimenting with freelance sales talent to enable market expansion, meet fluctuating talent demands and access specialized expertise. This can simultaneously reduce overhead, optimize operations and restructure teams. Gartner ...

Analyst(s):   Doug Bushée
... toward AGI. How to use AI and GenAI in enterprise GTM market strategy Sales & Marketing organizational strategy Futures in AI, GenAI in go-to-market models use of AI and it's impact on citizens for governments and government services Sales Technology| Tech Buying Priorities and Motivations| AI Strategy and ...
Webinar On-Demand
... to AI-enabled productivity. To jump-start realized and maximized value of AI investments, leaders should be proactively designing and executing AI literacy programs. Join this complimentary Gartner leadership webinar as Gartner experts delve into how to deliver an AI literacy program that enables true ...

Analyst(s):   Graham Waller   |   Pieter J. Den Hamer
Research December 13 2022
... your own sales organization. Measure sales productivity across six process areas The set of activities aimed at organizing and providing direction to sales efforts, such as prioritizing leads, territory planning, opportunity planning, business priorities, setting timelines and calibrating sales plans ...
Research Jun 2019
... and Dashboards Mobile Partner Relationship Management Platform and Integration Use Cases Long-Cycle B2B Sales Short-Cycle B2B Sales Long-Cycle B2C Sales Short-Cycle B2C Sales Indirect/Relationship Sales Vendors Added and Dropped Added Inclusion Criteria Critical Capabilities Rating Gartner Recommended Reading ...

Analyst(s):   Ilona Hansen   |   Theodore Travis   |   Adnan Zijadic   |   Melissa Hilbert
Items per page: 1099–1107 of items 123 of 900 pages