Presenting a Unified Front: How AR and IR Can Navigate Market Disruption

On-demand

Recorded Date August 04, 2026

1 hour

What you’ll learn

  • The risks of siloed analyst relations (AR) and investor relations (IR) during market disruption

  • How to better align industry insights with financial communications

  • Practical ways to strengthen collaboration between AR and IR teams

  • How to apply structured approaches to test messaging while maintaining disclosure controls

When AR and IR operate in silos, organizations risk leaving boards exposed to significant market threats. Maintaining a “business‑as‑usual” approach in today’s intelligence‑driven environment can lead to missed signals and lost value. 

This session outlines a strategic approach for AR and IR leaders to establish a “value handshake” that connects industry insight with financial perspective. By bringing these views together, organizations can create a more continuous flow of insight. Join us to learn how to present a unified front of market intelligence, test AI‑assisted earnings messaging and better equip your C‑suite to navigate geopolitical shifts, workforce changes and the AI SaaS-pocalypse.

Return to this web page to watch the webinar. Contact us at gartnerwebinars@gartner.com with questions about viewing this webinar.

Meet your hosts

Melissa Lane

Sr Director Analyst

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Frank Marsala

Distinguished VP Analyst

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