2026 Hype Cycle for R&D New Product Development

• Use the NPD Hype Cycle to prioritize investments that improve product realization, design execution and launch readiness

• Understand how innovations across design, validation, manufacturing and post-launch monitoring are evolving and what that means for timing, risk and ROI

• Identify ways to improve cross-functional coordination and traceability across R&D, quality, regulatory and supply chain

R&D organizations are under pressure to deliver faster, lower-cost and higher-quality products, yet many struggle to execute consistently across new product development as complexity and cross-functional dependencies increase. Gaps in execution across design, manufacturing, regulatory and supply chain are becoming more visible and costly throughout the NPD life cycle. This session explores Gartner’s Hype Cycle for new product development, focusing on the technologies, tools and practices shaping product realization from concept through launch and early post-launch learning, and equips you to better prioritize investments, improve execution and strengthen coordination to drive stronger NPD outcomes.

Return to this web page to watch the webinar. Contact us at gartnerwebinars@gartner.com with questions about viewing this webinar.