OpenAI’s Shift to Usage-Based Pricing Drives Risk of Exploding Costs

Upcoming

Live session on July 30, 2026

1:00 p.m. EDT

30 minutes

What you’ll learn

  • Identify vulnerabilities in current enterprise AI deployments that expose organizations to cost escalation

  • Apply financial controls such as token limits and context optimization to contain unpredictable expenses

  • Assess alternative technical architectures or model choices that reduce dependency on single-vendor solutions


OpenAI’s recent pricing changes have exposed enterprises to unpredictable, and potentially soaring AI costs. This webinar is essential for CFOs, IT SPVM leaders, and technology strategists who must now move from passive adoption to active management of AI investments. Attendees will learn why traditional contract renegotiation is insufficient against vendor leverage, how deep integration with proprietary models creates risk, and what practical steps can be taken to contain expenses. Join us for actionable insight into defending your margins and ensuring sustainable value from enterprise AI.


Return to this web page to watch the webinar. Contact us at gartnerwebinars@gartner.com with questions about viewing this webinar.


Want to learn more and discuss the implications? If you’re a Gartner client, book an analyst consultation with Nauman Abbasi or Geraldine Garraud to discuss implications for finance; for SPVM, book with Melanie Alexander or Bill Ryan.  


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Meet your hosts

Melanie Alexander

VP Analyst

Nauman Abbasi

Sr Director Analyst

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