The Gartner CRM Vendor Guide, 2013

Archived Published: 04 December 2012 ID: G00245944

Analyst(s): | | | | | | | | | | | | | | | | | | | | |

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This guide will help IT leaders and others charged with selecting CRM technology identify key vendors in 98 subdomains of CRM. These categories span sales, e-commerce, marketing and customer service, and provide a detailed view of operational, social, analytical and mobile functionality.

Table of Contents

  • Analysis
    • Market Forecast: Positive Outlook for CRM, Worldwide, Through 2016
    • Cool Vendors
      • Cool Vendors, 2012
      • Cool Vendors, 2011 Through 2005
    • Sales
      • Operational
      • Analytical
      • Social
      • Mobile
    • E-Commerce
      • Operational
      • Analytical
      • Social
      • Mobile
    • Marketing
      • Operational
      • Analytical
      • Social
      • Digital Marketing
      • Mobile
    • Customer Service and Support
      • Operational
      • Analytical
      • Social
      • Web Customer Service
      • Mobile
    • Customer Experience Management
      • Enterprise Feedback Management
      • Voice of the Customer
      • Customer Experience Management Service Providers
    • Information Management and Analytics
      • MDM of Customer Data Solutions
      • Web Analytics
      • Customer Profitability Analytics
      • Customer Data Mining
      • Real-Time Best Next Action
      • Text Mining
    • Regional CRM Specialists
      • European CRM Application Software Specialists
      • Asia/Pacific CRM Application Software Specialists
    • CRM Business Process Outsourcers
      • Providers With Capabilities in North America
      • Providers With Capabilities in Latin America
      • Providers With Capabilities in EMEA
      • Providers With Capabilities in the Asia/Pacific Region
    • CRM Service Providers
      • CRM Service Providers With Capabilities in North America
      • CRM Service Providers With Capabilities in EMEA
      • CRM Service Providers With Capabilities in Asia/Pacific and Japan
      • CRM Service Providers for SaaS implementations
    • CRM Suites for Small or Midsize Businesses
      • SMB CRM Suite Vendors
  • Recommended Reading
© 2012 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Reproduction and distribution of this publication in any form without prior written permission is forbidden. The information contained herein has been obtained from sources believed to be reliable. Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartners research may discuss legal issues related to the information technology business, Gartner does not provide legal advice or services and its research should not be construed or used as such. Gartner shall have no liability for errors, omissions or inadequacies in the information contained herein or for interpretations thereof. The opinions expressed herein are subject to change without notice.

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