Published: 20 February 2024
Summary
There currently exist more internet-connected machines with the potential to consume banking products than humans. Bank customers of the future will look very different to today’s customer. Bank CIOs need to plan across three phases for the impact of machine customers.
Included in Full Research
Overview
Impacts
Machine customers will initially advise their human owners on the most cost-effective and beneficial products and services to use from various banking providers.
Subsequently, machine customers will act directly on behalf of their owners, as a digital twin of the owner, negotiating directly with banks as proxy customers of the bank.
As autonomous business develops and machine-to-machine interactions become commonplace in human and enterprise lives, the machines will become “official” bank customers in their own right.
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