Published: 27 March 2024
In the face of climate change, enterprises grapple with how to innovate for sustainable outcomes. This research offers executive leaders insights into three distinct innovation approaches, or leadership postures — climate alert, climate smart and climate pioneer — and their respective outcomes.
According to a recent Gartner survey, enterprises investing in innovation for climate change/sustainability are targeting different outcomes, such as improving regulatory compliance (28%), reducing climate-induced risks (40%) and targeting growth (32%).
Gartner’s survey data analysis shows three distinct approaches (or leadership postures) that sustainability leaders follow when innovating for climate change/sustainability, which we have categorized as climate alert, climate smart and climate pioneer.
Climate pioneers prioritize revenue growth while actively addressing sustainability concerns through traits such as leadership, team commitment and a willingness to take risks in pursuing multiple innovation projects.
Drive toward multiple climate outcomes, such as faster
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