Published: 10 April 2024
Product leaders and enterprise buyers are unsure of how generative AI will evolve. Past patterns in the adoption of transformative technologies can help both providers and enterprises understand key considerations for GenAI adoption, to make the best plans and investments in a dynamic environment.
Generative AI (GenAI) will touch every aspect of current enterprise and consumer technologies. Following the pattern of past technology adoption, these impacts include:
Creating a need to transition from current enterprise applications toward GenAI-enabled applications, and to develop capabilities that allow their customer base to migrate to these new solutions.
Redesigning consumer, employee and enterprise interfaces, experiences and interactions to leverage the value of prompt-answer capabilities. Voice and mobile device interfaces will require the most change.
Embedding large language models (LLMs) using API-call cost structures will transform the provider profit and loss structure, pricing and management.
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