... Access Insights Already a Gartner client? Organizations need clean, AI-ready data, which has created a surge in demand for master data management solutions. This research explores the recent technological improvements in this mature market and evaluates the capabilities of MDM solutions. Overview What You ...
Analyst(s): Divya Radhakrishnan | Stephen Kennedy | Lyn Robison
Get more from Gartner
Interested in receiving proven business and technology insights, analyst guidance, benchmarks, diagnostics and more? Connect with a Gartner representative to learn more about becoming a Gartner client.
... Conference tracks Explore the tracks that were covered at the 2026 conference, informed by key IT challenges and emerging trends. A: Agentic AI, Emerging Tech and Operationalization Explore the frontier of agentic AI and emerging technologies that have the potential to disrupt your industry or sector ...
... Gartner client? There is a tendency for CSPs to take a technology-oriented path to build digital platforms. However, technology change is relatively straightforward compared with the challenge of reworking processes and instilling new ways of working. In this research, we guide CSP CIOs on the key steps to ...
... the AI Era Sales operations must evolve now — here’s how to align strategy, talent and tech forAI-driven growth. July 22, 2026 Assessing sales operations readiness Sales operations leaders are being asked to do more than ever before: drive growth, support go-to-market change and keep up with AI-driven ...
... Strategies Marketing leaders and their teams face a pivotal shift as AI adoption accelerates, trust declines, and pressure to demonstrate business impact grows. Discover how marketing leaders can modernize analytics, strengthen governance and create adaptive planning capabilities that accelerate growth while ...
... Realizing success from AI requires foundational investments in AI-ready data and governance beyond AI tools themselves. Winning in the AI race requires urgent upgrades to data and governance architecture, platforms, skills and processes. Analysis Research Highlights Gartner Recommended Reading Gartner ...
Analyst(s): Rita Sallam | Roxane Edjlali | Ehtisham Zaidi | Mark Beyer
... privacy stakeholders for control verification exercises and then make recommendations to management. In addition to GDPR compliance, a few parallel developments in the context of the EU’s digital strategy are important to understand. For example, the EU's Artificial Intelligence Act introduces a common ...
... Tech services leaders must transition from outdated pricing models to innovative ones, integrating new contractual elements in existing models during the transition. Introducing KPIs that measure service value and outcomes prevents displacement and builds client trust. Overview Strategic Planning Assu ...
... Vendor Briefings Request a Vendor Briefing (one-time registration required) Gartner Vendor Briefing Process How to Prepare for a Vendor Briefing Guide to Prepare for a Vendor Briefing Guide to Vendor Briefing Content Vendor Briefing: Sample Agenda Magic Quadrant and Critical Capabilities Best Practices Magic ...