... higher-quality leads by prioritizing in-market accounts Execute sales plays that use competitive intelligence to grow revenue Intervene early with customers at risk for churn Support renewal and upsell conversations Speakers Melissa Raeside Senior Director, Gartner Digital Markets Sarabeth McCarthy Team Lead, Client ...
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... compliance (GRC) software represents a functionally broad market that is contested by a mix of incumbent end-to-end vendors and aggressively positioned niche players. Rapidly evolving cyber risks and enterprise demand for AI governance will drive the market’s next growth phase. Overview Strategic Planning Assumption ...
... AI-powered software. When searching for software, the most important factors buyers care about are price (49%) and security (48%). Reading reviews prior to purchase is important for 98% of buyers and 66% prefer reviews verified by a third party. Get the Gartner Digital Markets Newsletter Sign up to receive ...
... Resource Guidefor New CHROs New heads of HR face an overwhelming number of tasks during their first few months. They struggle not because they lack the skills, but because of factors ranging from limited support networks to timely initiatives that impact transitioning. The solution? Creating a detailed ...
... revenue is a primary reason for expanding to international markets, but look beyond the bottom line when you consider whether this is the right time to make such a move. Factors to consider: Put aside the idea of cash flow for a minute, and think about why you picked the markets you have your eye on and ...
... minutes In 2024, software buyers are searching for ways to protect profits and reduce costs. But 61% of buyers still plan to increase their investment in technology. How should software providers adapt strategy to capture this market demand? Gartner Digital Markets surveyed 2,499 decision-makers across global ...
... Gartner client? Supply chain planning leaders should play a vital role in proactively preparing for disruptions. This research explains how to create effective plans and collaborate with risk managers to guide decisions that minimize response costs and align with business priorities. Insights at a Glance ...
... or stakeholders. Treat the roadmap as a living guidefor continuous evolution Reinvention is not a one-time project. A roadmap that remains fixed for years can quickly become disconnected from changing business priorities, technology developments and market conditions. Instead, heads of EA should treat ...
... return to growth by understanding their market, capturing buyer demand, and building their brand. Thank you for the memories SaaStock 2023. We’ll see you next year! Get the Gartner Digital Markets Newsletter Connect. Convert. Thrive. Connect to millions of in-market software buyers around the globe with ...