... Access Insights Already a Gartner client? While agentic AI seems poised to automate renewals, particularly for less complex accounts, customers still expect human expertise at pivotal decision points. Product marketing leaders can use this research to deploy human interactions where they matter most, ...
Analyst(s): Maria Marino
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... steering high-tech companies through today’s fast-paced AI landscape. Their role demands the seamless integration of technology and products with customer needs and business models — a unique leadership challenge in the AI race. Tech GMs are responsible for balancing innovation with market demands to ...
... initiatives to fund AI infrastructure, GPUs, networking, storage, and memory. IBM appears to be one of the first major casualties of that shift as customers have delayed transaction processing software purchases in favor of servers, storage, and memory. Essential Insight Gartner Insights Abstract ...
... platforms on highly efficient compute will become leaders in the market. Product leaders must accelerate time to value and enablement for partners and customers to drive their success and win the ecosystem. Overview Strategic Planning Assumptions Analysis Product or Portfolio Overview How This Provider Competes ...
Analyst(s): Ed Anderson | Tracy Tsai | Jim Hare | Evan Zeng | Carolin Zhou
... with $6.5B in revenues for 2025. Our expert guidance and tools enable faster, smarter decisions for leaders in every major area of an organization: Customer Service & Support Finance Human Resources Information Technology Legal, Risk & Compliance Marketing Product Mangement Research & Development Sales ...
... with $6.5B in revenues for 2025. Our expert guidance and tools enable faster, smarter decisions for leaders in every major area of an organization: Customer Service & Support Finance Human Resources Information Technology Legal, Risk & Compliance Marketing Product Mangement Research & Development Sales ...
... growth by harnessing Gartner insights and implementing a powerful PLG strategy, resulting in a 150% increase in acquisition volume and a 400% ROI on customer lifetime value. Mission-critical priority Dataddo sought insights to support their PLG strategy and refine product pricing and messaging for new segments ...
... One of the promises of artificial intelligence is its potential to replace customer service employees. However, our data shows that most customer service and support leaders investing in AI are not cutting headcount as a result. Gartner Research ...
... optimizing B2B demand generation and sales enablement capabilities Adapting buying experience to keep pace with evolving B2B buyer behaviors Maximizing lead pipeline productivity Developing a high-value B2B website experience Identifying marketing best practices within the manufacturing industry Industry ...