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Research May 2026
... Access Insights Already a Gartner client? To remain competitive, CMOs should implement agile governance and templatization for martech management. This strategy supports rapid decision making, aligns martech investments with business priorities, and ensures operational efficiency. Insights at a Glance ...

Analyst(s):   Tia Zervas
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... The Best B2B Selling Strategy Sense making seller insights Today’s customers have access to high-quality information and rely less on sellers for data and insights across a purchase. This buying environment places significant pressure on sales leaders to evolve how they influence customer purchase decisions ...
Insight May 26 2022
... efficiency, not just profit and loss. They scrutinize acquisition and partnership opportunities. And they communicate with investors effectively. Insights you can use Over the past 20 years, only a few dozen companies across the Fortune 1000 and S&P Euro 350 achieved efficient growth — consistent year-over-year ...
Premium Research Jul 2026
... is performed, shifting roles from execution to insight generation, product design, and governance. These insights enable CHROs to redesign roles and ensure total rewards functions generate value and strategic impact through human-AI collaboration. Insights at a Glance Strategic Planning Assumption Issue ...

Analyst(s):   Rachel Juley   |   Grace Myers
Insight February 23 2024
... technology advancements Building scalable capacity, including online order fulfillment and returns Retail supply chain management insights you can use Gartner’s objective insights and expert guidance help supply chain leaders respond to the shift toward e-commerce by developing retail supply chain management ...
Insight November 27 2024
... commercial success to rescope the role and build an organizational environment that reduces internal burden to unlock greater sales manager performance. Insights you can use Gartner performed a three-part study to gain a 360-degree view of the sales manager role with the key question: What should be the focus ...
Research Jun 2026
... Access Insights Already a Gartner client? The lack of visibility and governance capabilities will impact the adoption of AI being adopted into enterprise production use. Solutions that deliver robust auditing capabilities for AI will satisfy a widespread market need. Overview Analysis Gartner Recommended ...

Analyst(s):   Lauren Kornutick   |   Antonia Roesler   |   Ted Ernst
Premium Research May 2026
... reshape IT governance, cybersecurity and third-party risks. CAEs should assess agentic AI risk and update audit plans accordingly to avoid meaningful assurance gaps as autonomous capabilities scale. Insights at a Glance Issue Impact More Detail Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Les Beldo   |   Danielle Northup
Premium Research Jul 2026
... data foundations, explainability standards and governance models. This note guides procurement technology leaders to learn from ratings and reviews shared by their peers on Gartner Peer Insights. Overview Gartner Recommended Reading Methodology Gartner Insights Abstract ...

Analyst(s):   Peer Community Contributor
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