Efficient Growth Strategy

Drive top- and bottom-line business growth simultaneously

4 ways to achieve efficient growth

Finance leaders must manage costs in ways that won’t inhibit long-term growth potential. Will the funding decisions you make now drive efficient growth or harm your company’s standing in the industry?

Access 4 best practices from the 60 companies that defied the odds and grew over a 20-year period.

  • Increase cost agility
  • Detect early cost warnings
  • Make smart reallocation decisions
  • Encourage transformational growth bets

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Learn what efficient growth companies did and didn’t do to keep growing no matter what.

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    We’ve taken action to consider what the growth anchors are in our organization and move away from them.

    Richard Morley

    Head of Finance, NFU Mutual

    Consistent business growth is elusive

    Despite flat budget expectations, regulatory change and investor activism, your primary mandate as finance leader should be business growth. Yet only a fraction of companies have consistently achieved simultaneous top- and bottom-line business growth. How have the finance leaders at these growth riders succeeded in allocating resources to support current and future business growth potential?

    For most companies: 35% of growth projects never meet their original business case, and 17% of growth projects exceed expectations.
    Graphic displaying the 4 Steps to Drive Business Growth: 1. Fund big bets, 2. Avoid distractions, 3. Target mergers and acquisitions, and 4. Update investors.

    Efficient business growth is not impossible

    Efficient business growth leaders focus on making better capital allocation and investment decisions and cutting the right costs. They allocate capital to bigger, riskier growth bets and innovation. They manage businesses for asset efficiency, not just profit and loss. They scrutinize acquisition and partnership opportunities. And they communicate with investors effectively.

    Graphic displaying the 4 Steps to Drive Business Growth: 1. Fund big bets, 2. Avoid distractions, 3. Target mergers and acquisitions, and 4. Update investors.

    Insights you can use

    Over the past 20 years, only a few dozen companies across the Fortune 1000 and S&P Euro 350 achieved efficient growth — consistent year-over-year revenue and margin improvement and long-term growth that exceeded their industry peers. Gartner profiled their best practices for business growth.

    Capital Allocation Do’s & Don’ts

    Developing a growth-oriented capital allocation model is key to putting long-term flexibility above short-term investor returns. Learn how the best CFOs develop capital plans for business growth.

    The New Finance Mandate

    The world’s efficient growth leaders follow four rules to win over investors and make the right decisions. Take four steps to drive business growth.

    Create the Conditions for Efficient Growth

    Without realizing it, governance and processes intended to reduce risk can actually stifle business growth. Efficient growth leaders remove harmful business growth anchors and erect business growth ladders by allocating capital to bigger, riskier growth bets and innovation.

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    Efficient growth leaders receive an annual shareholder premium of 7.05%.
    Case Study

    How does Gartner help finance leaders create efficient growth strategies?

    A new CFO turns to Gartner for support in building board-ready capital allocation and M&A strategies.

    Gartner business growth experts

    Johanna H. Robinson
    Practice VP

    Matt Williams
    Senior Principal, Advisory

    Timothy M. Raiswell
    VP Analyst

    Dennis P. Gannon
    VP, Advisory

    Gartner’s finance experts are trusted advisors and an objective resource for over 1,750 finance organizations.

    Gartner for Finance is a tailor-made solution providing trusted insights, strategic advice and practical tools that help finance leaders make the right decisions to drive business performance.