... In the “never normal” business world, analyst relations leaders must adapt to stay relevant. Macroeconomic pressures and technology are driving AR commoditization. To thrive, AR must transition from a perceived tactical role to a strategic business partner, led by humans and powered by GenAI. About t ...
Analyst(s): McKenzie Smith | Lindsay McKinney | Liz Pellegrini
Get more from Gartner
Interested in receiving proven business and technology insights, analyst guidance, benchmarks, diagnostics and more? Connect with a Gartner representative to learn more about becoming a Gartner client.
... As a midsize data management and an Internet of Things (IoT) control company, Canopy Tools Group (CTG) worked with Gartner to build a customized, scalable growth strategy that would facilitate market expansion into new regions and industries. Driven by a planned IPO in 2022, CTG leveraged Gartner e ...
... How Do I Push the Customer Advocacy Content Plan Beyond Case Studies? Develop a content plan that demonstrates credibility. Experts: Molly Beams, Viharika Peddi Customer advocacy content builds credibility with buyers and can be inherently differentiating, but it is often narrowly applied. Customer adv ...
... Managing Cash Flow Will Be the Key Enabler for Tech CEOs to Navigate a Downturn Improve business performance management. Analysts: Gaurav Gupta, Martin Reynolds The majority of tech CEOs measure revenue growth and profitability, but only 30% currently measure cash burn rate — and only 16% of tech CEOs ...
... Join us in a discussion with Gartner and AR professional experts from around the globe. A seatholder-only virtual event, it will feature discussions with Gartner analysts and Gartner clients — and an early preview of Gartner research themes and topics to prepare AR pros for what’s ahead in 2025. Sess ...
Analyst(s): Melissa Lane | Matthew Goldman | Lindsay McKinney
... WEM functionally varies dramatically as mature workforce optimization vendors continue to evolve their capabilities and new entrants struggle to deliver the underpinning basics. Application leaders should use this research to assess the functions available against their specific use cases. Overview Wh ...
Analyst(s): Jim Davies | Jim Robinson | Mark Dauigoy | Kim Dans
... Supplier Scorecard: Transform Your Supplier Relationships Drive supplier innovation, cost optimization and supply base efficiency with the Gartner automated supplier scorecard. According to a Gartner survey of 275 supply chain executives, improving the performance of existing suppliers is among the to ...
... Access Insights Already a Gartner client? Cloud-native technologies are reshaping IT infrastructure and application platform ecosystems. This research clarifies, classifies and analyzes the emerging cloud-native technology ecosystems with focus on container-based infrastructure and operations areas. Ov ...
Analyst(s): Sid Nag | Michael Warrilow | Wataru Katsurashima
... Access Insights Already a Gartner client? This file provides five years of forecast and two years of back data for the server market. Server market spending measured in current currency is projected to reach $151 billion in 2024. This reflects a year-over-year change of 12.0% in constant currency, wit ...
Analyst(s): Adrian O'Connell | Uko Tian | Amit Goyal