Published: 07 April 2015
Summary
Here, we profile 36 vendors' personalization engines, which engage individuals online with personalized experiences. IT and digital commerce leaders can use this guide to gain an understanding of the personalization engine vendor landscape for commerce and to identify vendor-specific functionality.
Included in Full Research
- Personalization Engine Functionality
- What Constitutes a Digital Personalization Engine
- What Does Not Constitute a Personalization Engine
- Personalization Engine Product Modules
- Primary Product Modules
- Marketing Modules
- 4-Tell (
www.4-tell.com
)
- Acquia (
www.acquia.com
)
- Adobe (
www.adobe.com
)
- Barilliance (
www.barilliance.com
)
- Baynote (
www.baynote.com
)
- BloomReach (
www.bloomreach.com
)
- Blueknow (
www.blueknow.com
)
- Boxever (
www.boxever.com
)
- BySide (
www.byside.com
)
- Certona (
www.certona.com
)
- Dynamic Yield (
www.dynamicyield.com
)
- Flytxt (
www.flytxt.com
)
- IBM
(www-03.ibm.com/software/products/en/category/real-time-personalization
)
- IgnitionOne (
www.ignitionone.com
)
- EdgeVerve Systems (
www.infosys.com/interactedge
)
- Kitewheel (formerly Provenir) (
www.kitewheel.com
)
- Marketo (
www.marketo.com
)
- Maxymiser (
www.maxymiser.com
)
- Monetate (
www.monetate.com
)
- MyBuys (
www.mybuys.com
)
- NectarOM (
www.nectarom.com
)
- NGData (
www.ngdata.com
)
- Nosto (
www.nosto.com
)
- Optimizely (
www.optimizely.com
)
- Oracle (
www.oracle.com/index.html
)
- Peerius (
www.peerius.com
)
- prudsys (
www.prudsys.com
)
- Qubit (
www.qubitproducts.com
)
- RichRelevance (
www.richrelevance.com
)
- Sailthru (
www.sailthru.com
)
- Salesforce (
www.salesforce.com
)
- SAP (
www.sap.com
)
- SAS (
http://www.sas.com/en_us/home.html
)
- Strands (
http://strands.com
)
- Syntasa (
www.syntasa.com
)
- WibiData (
www.wibidata.com
)