Published: 27 November 2018
Today’s empowered customers have a strong do-it-yourself mindset and changing expectations in terms of preferred engagement channels. This guide helps application leaders supporting CRM and CX better understand, implement and enhance the concept of customer self-service across different channels.
Included in Full Research
- Establish Your Overall Customer Self-Service Vision
- Analyze the Mix of Service Offerings and Customer Engagement Channels for Organization Suitability
- Capture, Distribute and Reuse Relevant Knowledge Consistently Across Self-Service and Assisted Engagement Channels
- Automate Engagements Across All Self-Service Channels by Adding Intelligence and Insight