Gartner Research

Market Guide for B2B Price Optimization and Management Software

Published: 27 March 2019

ID: G00355622

Analyst(s): Mark Lewis

Summary

Price optimization and management software is an example of AI/machine learning that can deliver substantial business benefits. Application leaders should use this guide to determine whether this technology is appropriate for their organization and to identify potential software vendors.

Table Of Contents

Market Definition

  • Market Description

Market Direction

Market Analysis

Representative Vendors

  • Apttus
  • Brennus Analytics
  • Perfect Price
  • Periscope By McKinsey
  • Price Edge
  • Price f(x)
  • PROS
  • SPOSEA
  • Vendavo
  • Vistaar Technologies
  • Vistex
  • Zilliant

Market Recommendations

Gartner Recommended Reading

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