Published: 07 October 2026
Summary
Announcements before and during Dreamforce demonstrate the continued evolution of Salesforce’s AI strategy. Salesforce is positioning the agentic enterprise as a central element of its platform direction, while introducing new considerations for customers related to cost, possible vendor lock-in, capability maturity and governance. CIOs must evaluate closely the implications as they enter 2027 budgeting and planning cycles.
Included in Full Research
Analysts:
Gene Alvarez,
Julian Poulter,
Tad Travis,
Jo Liversidge,
Adnan Zijadic,
Dan Gottlieb,
Hannah Decker,
Nadine LeBlanc,
Steve Rietberg,
Saikat Ray,
Adam Briggs