Gartner Expert

Chris Ross

VP Analyst

As a Gartner analyst, I advise CMOs at the world's leading brands on strategy, innovation, and brand.

Previous experience

I've spent most of my career in marketing leadership, working across multiple industries at companies large and small. My experience includes leadership of business, marketing and brand strategy, as well as leading innovation initiatives and running high-performance marketing teams.

Professional background

Isagenix

Chief Marketing Officer

Systym

Chief Marketing Officer

Aries Capital Partners

Chief Marketing Officer

Areas of coverage

Marketing and Communications Leadership and Strategy

Customer Experience

Marketing Leadership and Management

Education

B.S., Marketing and Advertising

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Top Issues That I Help Clients Address

1Development and evolution of marketing strategy

2Creation of innovation strategy and initiatives

3Brand vision, positioning and management