Gartner Digital IQ Index

Digital measurement benchmarks by brand relative to peers

The Gartner Digital IQ Index provides sector-specific research against which brands can benchmark their digital performance relative to industry competitors.

Performance analysis

Measuring hundreds of data points across four dimensions of digital, resulting in an assessment of overall digital competence

Competitive benchmarking

Comprehensive benchmarking creates a baseline to establish goals and provides a reference point to assess success and spot areas for further optimization

Data-driven recommendations 

Channel-specific performance data and implementation best practices to inform strategic roadmaps and execution plans

Gartner is a trusted advisor and an objective resource for more than 14,000 enterprises in 100+ countries.

Learn more about how we can help you achieve your mission-critical priorities.