Gartner L2 Digital IQ Index

Brand digital measurement benchmarks relative to peers

The Gartner L2 Digital IQ Index provides sector-specific research against which brands can benchmark their digital performance relative to industry competitors.

Performance analysis

Measuring more than 1,250 data points across four dimensions of digital, providing actionable insights to inform strategic objectives and capital allocation.

Competitive benchmarking

Comprehensive, customized performance benchmarking of a brand’s digital performance relative to peers and its sector’s Index average.

Scorecard & recommendations

Analysis of scoring by dimension, highlighting strengths and weaknesses and identifying near- and long-term priorities.

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Gartner is a trusted advisor and an objective resource for more than 15,600 organizations in 100+ countries.

Gartner is a trusted advisor and an objective resource for more than 15,000 organizations in 100+ countries.

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