Gartner Expert

Colleen Giblin

Principal, Research

Colleen Giblin is a Research Principal with Gartner for Sales Leaders, where she leverages a mixed-methods approach combining qualitative and quantitative methodologies to "crack the case" on clients most pressing challenges.

Previous experience

Colleen is a behavioral scientist specialized in buyer and seller psychology. Her research on decision-making and perceptions of value has been featured in Harvard Business Review and MIT Sloan Management Review. In her previous role as a business school professor, she designed and led discussion-driven marketing courses at both the undergraduate and MBA level.

Areas of coverage

Sales Enablement

Sales Strategy and Leadership


Ph.D. in Marketing, Carnegie Mellon University

B.A. in Psychology, Cornell University

Rotary Youth Exchange, Bordeaux, France

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Top Issues That I Help Clients Address

1Seller Motivation: Drive & Drag

2CSO Pulse Priority Survey Results