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Experts
Kate Muhl
VP Analyst
Kate Muhl is an Analyst specializing in Cultural and Consumer Insights.
Previous experience
Kate has been researching and advising on the consumer and U.S. culture at Iconoculture for more than a decade.
Areas of coverage
CMO Strategy and Innovation
Content Marketing and Management
Advertising
Branding and Value Proposition
Consumers and Culture
Education
BA in English, Carleton College
MFA in Creative Writing, Columbia University
Top Issues That I Help Clients Address
1How and why is my consumer segment changing and what should I do about it?
2How is my sector changing, and how is it impacting my consumer segment(s)?
3Which changes in society and culture will impact my consumer segment or sector, and how should I respond?