Data and Analytics for Digital Transformation

Digital business success begins with strong data analytics leadership and promoting data literacy

Drive digital transformation through data and analytics

Leveraging data and analytics to achieve digital business transformation is one of the biggest, toughest priorities you face. The Gartner approach focuses first on business outcomes — ahead of technical capabilities — to guide you in managing potential costs and risks and optimizing the intended business benefits.

When building our data strategy, it was very valuable to have someone who could bring alternative viewpoints from the POV of many different organizations.

Minna Kӓrhӓ

Head of Data, Finnair

How we address your top challenges

The mission of the CDO has shifted from risk mitigation to creating business value with data assets. Data and analytics leaders today must be masters of monetizing, managing and measuring information as an asset for competitive advantage. Gartner has the insights and experience to get you there. 

Treat information as an asset

Advances in technology have opened up new ways for organizations to create business value that is driven by data and analytics and new, platform-based business models with data and analytics at their heart. 

Optimize your strategy

A clear strategy is vital to the success of a data and analytics investment. As part of the data and analytics strategy, leaders must consider how to ensure data quality, data governance and data literacy in their organizations. 

Foster data as a second language

As a data and analytics leader, you must champion workforce data literacy as an enabler of digital business and treat information as a second language.

Questions about becoming a Gartner client?

Gartner Data & Analytics Summit

Grow revenue, drive customer experience and lead digital innovation

Data and analytics leaders are driving digital transformation, creating monetization opportunities, improving the customer experience and reshaping industries. Join us to learn new strategies, guidance and best practices to help you lead with purpose and bring clarity through data and analytics you can rely on.
Learn practical methods and tools to:

  • Leverage data and analytics to optimize every decision, every process and every action
  • Overcome complexity and ambiguity to drive business value
  • Drive innovation through leading technologies
  • Build a foundation of trust, accountability, governance, security and privacy

I had an analyst one-on-one at a Gartner conference. Based on the insights I received, I was able to improve the quality of a strategy proposal and saved 3–4 weeks on the project.

IT Leader, Technology and telecom industry

Gartner is a trusted advisor and an objective resource for more than 15,600 organizations in 100+ countries.

Data and analytics leaders are counted upon to affect corporate strategy and value, change management, business ethics, and execution performance. Let Gartner equip you with the research and guidance you need to create the biggest impact.