The first quarter of 2023 has forced CMOs to contend with many of the same uncertainties that defined 2022.
The Russian invasion of Ukraine, continued threats of economic volatility and consumer unease persist. Success in 2023 will be determined by your ability to combine a response to shifts in customer demand with shoring up internal budgeting and planning.
The Q1 2023 edition of the Chief Marketing Officer Journal brings new perspective to the consumer, budgetary and macro challenges CMOs are facing this year, along with the leadership vision they’ll need to respond to them.
Use this Chief Marketing Officer Journal to:
- Discover where CMOs must take action in 2023
- Understand the consumer and cultural trends shaping 2023
- Learn how to navigate budgetary pressures
- Harness the latest trends and data with a focused vision to guide your organization