What: Gartner Digital Marketing Conference 2015
When: May 5-7, 2015
Where: Manchester Grand Hyatt San Diego, CA.
Details: A recent Gartner survey of CEOs ranked digital marketing as the top priority for technology-enabled business capability investment during the next five years, so it’s crucial marketing leaders understand where to invest. The inaugural Gartner Digital Marketing Conference will provide senior marketing leaders with unbiased perspectives on digital trends and advice to fuel marketing strategies as an engine for growth.
The event features three tracks focused on:
- Driving Results While Innovating With Data
- Sourcing & Structuring for Success
- Orchestrating Exceptional Customer Experiences
Keynotes:
*Guest Keynote: Using Behavioral Economics to Hack Human Behavior - Dan Ariely, Professor of Psychology & Behavioral Economics Duke University
*Guest Keynote: UNthink — Rediscover Your Creative Genius - Erik Wahl, Graffiti Artist, Author and Entrepreneur
*Gartner Keynote: Accelerating Your Digital Journey
The latest digital marketing tools will be demonstrated by more than 20 companies that will be exhibiting at the conference. A listing of current sponsors is available on the Exhibitors page at https://www.gartner.com/en/conferences/na/marketing-symposium-usexhibitor-directory.jsp.
Join the discussion on Twitter using #GartnerDMC. Follow @Gartner_inc for additional conference details.
For complete event details, please visit the Digital Marketing Conference website at https://www.gartner.com/en/conferences/na/marketing-symposium-us.
Members of the media can register for the event by contacting Christy Pettey at christy.pettey@gartner.com.
