Details: Mastering Marketing: The Intersection of Insight, Execution, and Vision
Gartner Digital Marketing conference was created for senior marketing leaders, as the premier outlet for gaining the insight and strategic vision necessary to plan, prepare and execute flawlessly in a fast-paced, volatile environment. From content marketing to data and analytics, customer journey mapping and multichannel campaign management, delegates will learn which trends, tools, and strategies are needed to master their craft. They will learn how to plan and prepare for innovative technologies, respond to customer needs, and exceed their expectations. Gartner Digital Marketing Conference is the single best source for unbiased, actionable guidance from a trusted advisor, best practices from an unrivaled peer group and innovations from leading solution providers.
Hot topics to be covered:
- Customer Experience Design
- Data-Driven Marketing
- Content Marketing
- Customer Journey Analytics
- Multi-channel Marketing
- Social Media Marketing
- Mobile Marketing
- Digital Commerce
- Emerging Tech
- B2B & B2C Best Practices
Keynotes:
* Gartner Opening Keynote: A Look to the Future, A Plan for Today
Yvonne Genovese - Gartner Group Vice President
Martin Kihn - Gartner Research Director
Kirsten Newbold-Knipp - Gartner Research Director
Augie Ray - Gartner Research Director
* Gartner Magic Quadrant Theater: Magic Quadrant for Digital Marketing Hubs
Christi Eubanks – Gartner Research Director
Jake Sorofman – Gartner Research VP
* Gartner Magic Quadrant Theater: Magic Quadrant for Digital Marketing Analytics
Kirsten Newbold-Knipp – Gartner Research Director
* Gartner Magic Quadrant Theater: Magic Quadrant for Global Digital Marketing Agencies
Jay Wilson – Research Director
The latest solutions and tools will be demonstrated by a number of companies exhibiting at the conference. A listing of current exhibitors is available on the Exhibitor Directory https://www.gartner.com/en/conferences/na/marketing-symposium-us#!section_exhibitors
Join the discussion on Twitter using #GartnerDMC.
For complete event details, please visit the Gartner Digital Marketing Conference 2016 website:
https://www.gartner.com/en/conferences/na/marketing-symposium-us#
Members of the media can register for the event by contacting Viveca Woods at viveca.woods@gartner.com
