Gartner Research

What Is Artificial Intelligence? Seeing Through the Hype and Focusing on Business Value

Use our AI framework to solve real-world problems.

Analyst: Erick Brethenoux

Superheated rhetoric surrounding the potential benefits of artificial intelligence is inflating related expectations. How can data and analytics leaders mitigate the negative aspects of the hype surrounding AI while preserving the enthusiasm rightfully associated with its power to create real value?

This research offers approaches that data and analytics leaders can use to manage business leaders’ expectations of AI, set realistic goals and increase the success rate of AI projects.

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