Published: 01 February 2024
Operational efficiency, customer experience improvements and cost savings are the leading business value propositions delivered by AI service providers. Product leaders must align target use cases, value propositions and the consequent business differentiator investments to gain traction.
Gartner case-based research (CBR) indicates that the leading business value propositions among AI service providers are improvements in operational efficiency (via cost or productivity improvements), customer experience and supporting revenue growth.
AI service providers are predominantly delivering tactical business value to customers through the application of a narrow range of domain-specific capabilities.
AI service providers act as partnership bridges for their enterprise customers to simplify the access to advanced technologies and services that are beyond their internal competencies to deploy.
The strongest business differentiators among AI service providers are business transformation enablement, followed by R&D leadership and domain expertise.
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