Published: 06 February 2024
Salesforce introduced renewal price increases of up to 9% in 2023 and hiked list prices by 8% to 33% for multiple products in August 2023. Sourcing, procurement and vendor management leaders must be resolute in managing Salesforce strategically and competing all new product requirements.
In October 2023, Salesforce updated its renewal policy to increase pricing at renewal by up to 9%.
Salesforce’s 2023 price increases mean that new buyers of Sales Cloud, Service Cloud, Industry Clouds and CRM Analytics will pay up to 23% more.
Marketing Cloud Engagement and Account Engagement pricing increased by up to 12%. However, there was no price increase for add-on or usage-based products, moderating the overall impact on Marketing Cloud deals.
Tableau list pricing increased by up to 33% for on-premises subscription licenses, bringing pricing in line with cloud licenses, as Salesforce continues driving customers from legacy (perpetual or subscription) on-premises
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