Published: 14 March 2024
Summary
Turbulent labor markets pose risks to sales organizations as sellers are burned out and actively looking for another job. Chief sales officers must adopt strategies that require sales leaders to routinely engage in stay conversations, improving seller retention by identifying red flags early.
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Overview
Key Findings
Nearly two-thirds of sales employees do not have a high intent to stay, according to our 2023 survey.
Replacing a departed seller can incur costs ranging from one-half to two times a seller’s annual targeted earnings. This includes expenses related to recruitment, onboarding and the initial productivity gap, emphasizing the substantial financial investment required when a seller leaves the organization.
Sales managers do not know who on their team is at risk of leaving. Reactive retention efforts such as exit interviews focus only on the past, denying managers an opportunity to improve employee engagement before workers leave.
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