Published: 30 May 2024
Supporting narratives about the business value of IT with impactful metrics is often challenging. Six universal measures will help CIOs qualify IT’s impact on business outcomes and create metrics that quantify and track IT’s business value.
When business executives ask about the value of IT, they want information that demonstrates IT’s impact on business outcomes, not operational metrics that measure IT’s inputs, work and processes.
CIOs often struggle to define metrics that are relevant to, and resonate with, business executives’ priorities because they value different things.
Effective metrics augment business value of IT narratives by telling key stakeholders how technology impacts their business priorities and enables their work.
CIOs should:
Communicate the value of IT by telling stakeholders how IT impacts their organization’s mission and priorities.
Quantify IT’s impact by using six universal value measures to develop effective
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