Gartner Expert

Gareth Herschel

VP Analyst

Gareth Herschel is VP analyst at Gartner with 25 years' industry experience. He is fascinated by the intersection of decision making, analytics and cognitive psychology, and passionate about helping organizations intentionally design the way decisions are made. His current research focuses on the interplay between an organization’s data and analytic strategy with organizational culture, innovation, and decision making.

Previous experience

Previously, Mr. Herschel trained as a Business Analyst in the finance and logistics functions of IT companies. Since joining Gartner, he has covered a variety of research topics. Was the Agenda Manager for the Analytics Research team and is a frequent keynote presenter for the Data and Analytics conference.

Professional background


Business Strategy and Modeling Analyst


Logistics Analyst

Areas of coverage

Data and Analytics Leaders

Analytics, BI and Data Science Solutions

Data and Analytics Strategies

Artificial Intelligence

CRM Strategy and Customer Experience


Business Administration, University of Bath, England, With Honors

Read More Read Less

Top Issues That I Help Clients Address

1What is the business benefit of customer analytics?

2How does organizational culture affect the role and adoption of analysis?

3How can organizations increase customer retention and drive customer engagement?

4How can analytics help organizations make better decisions?

5What are the keys to customer analytic project success?