CMOs are taking on a new digital marketing transformation
Download our digital marketing eBook to get insight into the digital marketing strategies, priorities and tactics of digital marketing leaders based on our recent Gartner survey of 350+ marketing executives.
Use this eBook to help benchmark your digital marketing strategies on the following topics:
- Balancing customer acquisition and retention
- Investing in emerging martech to drive personalization
- Improving digital marketing channel effectiveness
- Measuring the impact of digital on strategic marketing objectives