Retail banks in Europe have found themselves in a difficult position due to recent trends, requiring established institutions to rethink their customers’ financial needs or risk becoming obsolete. Disruption from changing expectations, agile challenger banks and constantly evolving regulations have provided unprecedented resources, product options and access to information. Established brands must reprioritize digital investments to capitalize on these changes and better meet consumer expectations — or challengers will continue gaining more traction against incumbents.
Digital IQ Index April 22, 2019
Retail Banking Europe 2019
Rankings
82 Brands
Key
-
Genius
-
Gifted
-
Average
-
Challenged
-
Feeble
-
Rank Unavailable
Rank
Brand
Class
1
Commerzbank | DE
Genius
2
Barclays | UK
Genius
3
Deutsche Bank | DE
Gifted
4
Nationwide Building Society | UK
Gifted
5
Sparkasse | DE
Gifted
6
HypoVereinsbank | DE
Gifted
7
Lloyds Bank | UK
Gifted
8
AIB | IE
Gifted
8
Crédit Agricole | FR
Gifted
10
La Banque Postale | FR
Gifted
10
Postbank | DE
Gifted
12
First Direct Bank | UK
Gifted
12
UBS | CH
Gifted
14
Credit Suisse | FR
Gifted
14
HSBC | UK
Gifted
16
17
17
19
19
21
21
23
23
25
25
27
28
29
30
Digital IQ Score By Dimension
Clear
Key
-
Site & E-Commerce
-
Digital Marketing
-
Mobile & Tablets
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