Executive Report

Creating a Nontraditional Supply Chain

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Creating a Nontraditional Supply Chain

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    Featured case studies in this executive report

    • Johnson & Johnson designs a supply chain able to respond to customer preferences by diagnosing critical touchpoints of the customer journey.
    • Philip Morris International aligns the supply chain operating model to new business models, embracing agility, resilience and segmentation.

    Editor’s Note

    In today’s climate of economic slowdown, organizations are working hard to hunt revenue growth by exploring new business models. Many are taking the opportunity to reset or rebuild their businesses for a new reality.

    As CEOs and executive teams face nontraditional competitors, they are increasingly turning to their supply chains to gain a competitive advantage.

    Download this research to learn two critical capabilities supply chain leaders will have to harness to create a nontraditional supply chain.