Gartner Insights Abstract

成功实施人工智能战略的关键要素

Published: 18 June 2024

Summary

人工智能(AI)的巨大潜在业务价值无法自发实现。AI领导者应引领企业机构,利用AI技术创造出明确的业务价值,并且推动AI成为关键竞争优势和行业颠覆性技术。

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概述

主要发现
  • 尽管AI的热度高涨,但AI的潜力并不一定能够成为现实:49%高度参与AI工作的领导者表示,其企业机构在估算和展示AI价值方面困难重重。许多企业机构发现,很难在完成AI试点之后,将其推广至整个企业机构,并提升其战略影响力,找到与业务战略和市场最相关的价值机会。

  • 利用AI成功创造价值需要的不仅仅是技术。在数据、变革管理、AI素养、风险缓解、信任和治理方面缺乏适当投资,这成为AI取得成功并实现价值的重大障碍。

  • AI技术才刚刚起步,并将继续快速发展。AI既是业务和市场的催化剂,也是颠覆性技术,企业面临着不断更新其AI和业务战略的挑战。

建议
  • 根据符合业务目标、市场条件和竞争压力的愿景,就AI的使用制定AI战略。此外,AI战略还应明确关键的价值机遇和风险。

  • 为与业务相关的具体AI项目组合设定优先级,并且为建立和完善AI运营模式设定规划目标,从而使AI战略具有可执行性。

  • 不断协调或重新协调AI战略和业务战略,使二者保持一致,同时不断寻求与数字/IT、数据和分析(D&A)战略等补充战略的协同效应,使AI战略与时俱进。

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Analysts:

Pieter den Hamer Raghvender Bhati

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