Expert: Derry Finkeldey
Expert: Derry Finkeldey
Two-thirds of people involved in technology buying decisions are not in IT. To build effective product and go-to-market strategies, it is critical for tech provider product leaders to understand their buyers sitting in core business functions.
Gartner business buyer insights research will provide a deeper view into the tech buying behavior of leaders and their teams in six functions in the enterprise:
Complete the form to get your free copy.