Gartner for Marketers Research

Insight Report August 11, 2020

3 Tactics to Streamline Chat in Online Customer Service

Marketers must consider adopting one or more of the three main chat platforms for customer service: live chat, chatbots and SMS (text messaging). With brand adoption trends and best-in-class case studies, this report will guide marketing leaders and CMOs in integrating chat.

Get the research

By clicking the "Continue" button, you are agreeing to the Gartner Terms of Use and Privacy Policy.

Contact Information

All fields are required.

  • Step 2 of 3

    Back

    By clicking the "Continue" button, you are agreeing to the Gartner Terms of Use and Privacy Policy.

    Company Information

    All fields are required.

    Type company and location
    Optional Optional

  • Step 3 of 3

    Back

    By clicking the "Submit" button, you are agreeing to the Gartner Terms of Use and Privacy Policy.

    Related Research

    Intelligence Report

    How Top Brands Are Excelling At Video Advertising

    How Top Brands Are Excelling At Video Advertising

    Learn More

    Intelligence Report

    How Marketers Have Responded to the Crisis and What’s Next

    How Marketers Have Responded to the Crisis and What’s Next

    Learn More

    Intelligence Report

    How to Drive Retention Without a Loyalty Program

    How to Drive Retention Without a Loyalty Program

    Learn More

    Gartner is a trusted advisor and an objective resource for more than 15,000 enterprises in 100+ countries.

    Learn more about how we can help you achieve your mission-critical priorities.