Gartner for Marketers Research

Infographic October 25, 2019

The Annual CMO Spend Survey Infographic: Get a View from the Top

Enhance your marketing strategy with a look at CMO investment trends.

This infographic provides marketing leaders with the top trends coming out of The Annual CMO Spend Survey research 2019-2020. Get a detailed look at where CMO's feel budget trends will have the most impact in 2020. Including data and insights on:

  • How the economic climate will impact 2020 budgets?
  • What percentage of CMOs total marketing budget will be dedicated to martech?
  • What do the movements in agency spend reveal about marketing capability resourcing?
  • Where are marketers spending their paid media budgets?
  • What are the most strategically important capabilities to focus on in 2020?

Click here to access the full Annual CMO Spend Survey Research

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