Enhance your marketing strategy with a look at CMO investment trends.
This infographic provides marketing leaders with the top trends coming out of The Annual CMO Spend Survey research 2019-2020. Get a detailed look at where CMOs feel budget trends will have the most impact in 2020. Including data and insights on:
- How the economic climate will impact 2020 budgets?
- What percentage of CMOs total marketing budget will be dedicated to martech?
- What do the movements in agency spend reveal about marketing capability resourcing?
- Where are marketers spending their paid media budgets?
- What are the most strategically important capabilities to focus on in 2020?