Thank you for purchasing a License to Gartner business and technology insights and related support (the “Product”). We've created this Gartner Usage Policy (formerly the Usage Guidelines for Gartner Services) especially for you, the Licensed User. By continuing to use and access this website, you agree to this Policy. Through easy-to-understand rules and practical scenarios, the Gartner Usage Policy explains how you can use the Gartner Products and any Gartner materials (which includes all Gartner proprietary insights or content accessed in connection with the Product, whether in written or verbal form), within your contractual entitlements; and also get the most value from your Gartner relationship. For the purpose of this Policy and all agreements incorporating it by reference, Products may also be referred to as “Services”.
This Gartner Usage Policy is intended to address the following areas:
- Internal Use (within your company)
- External Use (outside your company)
- Analyst Consultations
- Username and Password
Baseline License: This Gartner Usage Policy constitutes a baseline license that is generally applicable to Licensed Users who have purchased a subscription to a Gartner Product through an Order (e.g., a Service Order, Purchase Order, Service Agreement, or similar ordering vehicle). Where a specific Gartner Product includes entitlements that are different from the baseline license (i.e., additional entitlements communicated in the Product Description or within the Product deliverable itself), the terms of that Product will apply. Gartner reserves the right to periodically update this Gartner Usage Policy.
Product Specific Usage: Baseline usage parameters may slightly vary depending on the type of Product purchased. If a Licensed User is unclear as to how a usage parameter in this Gartner Usage Policy applies to the Product they have purchased, they should contact their Gartner Account Representative for further guidance.
Monitoring of Usage: Please note that Gartner monitors activity on our web site, including use of our Products by Licensed Users. If we see indications that a Licensed User is using our Product in a way that is inconsistent with this Gartner Usage Policy, we may limit or disable access for the Licensed User(s) and/or investigate their use of the Product, including requiring production of information to validate that the Product is being used within their contractual entitlement. In the event of a Licensed User’s or company’s non-compliance with this Policy, Gartner will issue notice of such non-compliance to your company. Following receipt of such notice, your company will have 5 business days to correct the non-compliance. Failure to do so may result in protective action by Gartner, up to and including termination of Order(s). In the event your company fails to correct the non-compliance, Gartner reserves the right at its sole discretion to either terminate (or limit access to) the Product or terminate the Order in its entirety. As it relates to use or indication of automation, regardless of the technical means used, Gartner further reserves the right at its sole discretion to immediately disable the impacted Licensed User(s)’ license(s) until the concern is addressed with the client. If you wish to view the practical scenarios, you may do so below. Gartner reserves the right to periodically update the practical scenarios to address client feedback and business needs. For any questions, contact usage.guidance@gartner.com.
Updated as of October 2026