Gartner Research

Digital Business Strategy and Plans Primer for 2023

Assess trends and build scenario models to inform future business strategy.

Experts: Lucas Kobat, Akshay Jhawar

Eighty-nine percent of nonexecutive board directors agree that we live in a “postdigital” world, where “digital” is no longer seen as a separate strategy but an implicit part of all business growth strategies.

Enterprise architecture is well-positioned to help shape the strategy, balancing the proper growth and resilience investments and seeking to do both where possible. Organizations still rank growth as their top priority but recognize the reshaped global trends amid geopolitical turbulence and economic uncertainty. Given this new context, enterprise architecture leaders must help shape digital business strategy to balance resiliency with growth demands. 

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