Published: 23 July 2024
CIOs often struggle to communicate innovation value, which causes challenges in employee engagement, stakeholder buy-in and expected business outcomes. This research offers effective strategies for CIOs to communicate the business value of technology innovation to an internal audience.
The 2022 Gartner Justifying and Funding Innovation Survey finds that the top factors limiting organizations’ innovation success are employees’ lack of engagement, collaboration and a shared understanding of innovation.
More than 30% of IT and business leaders with innovation responsibilities believe that communicating potential value to stakeholders is one of the most effective strategies for the success of innovation.
Communication about innovation is often vague, abrupt, complicated and shared just a single time, resulting in a lack of understanding of the innovation purpose and program among the people in the enterprise.
Innovation programs and events frequently adopt a top-down or leadership-driven
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