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Gartner Expert
Robert Lesser
Sr Director Analyst
Robert Lesser advises sales leaders on sales strategy, GTM strategy, sales coverage models, change leadership and hiring & retaining sales talent. Mr. Lesser uses his B2B consulting & practitioner experience to tailor Gartner research, diagnostics and best practices to the needs of each client.
Previous experience
Consulted on the design and deployment of sales organizations for clients such as Cisco, Oracle, Avalara, BigID and RingCentral
Professional background
TOPO
Sr. Sales Consultant
The LAX Boutique
Principal
SalesWedge
Founder
Areas of coverage
Sales Strategy and Leadership
Education
MBA, Marketing, Schulich School of Business
Honors Bachelor of Commerce, DeGroote School of Business
Top Issues That I Help Clients Address
1How will changing buyer dynamics and preferences impact our GTM strategy?
2How should we lead the sales organization through transformative change?
3How can we attract, retain and motivate sales talent?
4How can I ensure my sales roles are designed with clarity?
5How should my organization segment and tier customers?